6,102.53% Increase in Organic Traffic

Swell Seed is a passionate and innovative business dedicated to helping people access high-quality, sustainable seeds for their gardening and agricultural needs. They focus on empowering individuals to grow their own food, beautify their surroundings, and contribute to a greener planet.

THE PROBLEM

Before partnering with Enleaf, Swell Seed faced significant challenges stemming from a custom-built CMS system that failed to effectively represent their brand, lacked the necessary functionality to support their marketing and e-commerce growth, and hindered their ability to reach their target audience, showcase products, and facilitate seamless online transactions. Compounding these issues was their almost nonexistent online visibility, characterized by low keyword rankings and minimal organic traffic, with only 193 monthly organic visitors. This severely limited their potential to generate awareness, drive traffic, and achieve consistent sales. To overcome these limitations and unlock sustainable growth, Swell Seed needed a comprehensive CMS solution and a robust marketing strategy that aligned with their brand identity while integrating essential features for marketing, e-commerce, and SEO.

THE SOLUTION

Enleaf designed and implemented a robust marketing strategy for Swell Seed, starting with an in-depth analysis of their competitive landscape and meticulous keyword research. Using these insights, Enleaf developed a comprehensive marketing blueprint that incorporated consistent creation and strategic placement of SEO-optimized content, targeted keyword optimization, and the acquisition of high-quality authoritative backlinks within the client’s industry. This strategy also included significant on-page SEO improvements, such as optimizing website content, meta descriptions, and internal linking structures, to align with search engine best practices. A key highlight of the campaign was the deployment of an exclusive Shopify speed script, which dramatically enhanced the website’s loading speed, delivering a seamless and rapid browsing experience for users. To further amplify Swell Seed’s digital presence, Enleaf launched a dynamic Google Ads campaign, increasing their visibility within Google’s paid listings and driving targeted traffic to the site. Alongside these efforts, Enleaf focused on technical SEO enhancements, ensuring the website’s speed, mobile usability, and overall functionality were optimized to deliver an exceptional user experience. This holistic approach not only boosted Swell Seed’s visibility and authority but also attracted the right audience, setting the stage for sustainable growth and success.

THE RESULTS

The past year has been nothing short of transformative for Swell Seed, marking a meteoric rise powered by a masterfully executed digital marketing strategy. Over the span of 12 months, Swell Seed has achieved a breathtaking 1,632.64% increase in keyword rankings, cementing its place as a major player in its industry. This unparalleled success is further underscored by a staggering 6,102.53% surge in website traffic, demonstrating the extraordinary power of strategic and well-executed SEO.

One of the most striking achievements is the 12,324.24% increase in organic traffic value, showcasing the significant boost in high-quality, valuable visits to the site. A pivotal contributor to this success has been Enleaf’s ingenuity in optimizing Swell Seed’s Google Ads campaign, resulting in a game-changing 81% reduction in cost per action (CPA). This efficiency has fueled a massive 2,200% improvement in Google Ads conversions, driving exponential growth and amplifying Swell Seed’s reach like never before.

The impact of these efforts extends beyond the digital realm, manifesting in a 277% increase in orders, showcasing the tangible outcomes of strategic planning and expert execution. These remarkable statistics underscore the profound difference a focused and results-driven approach can make in reshaping a company’s trajectory.

Swell Seed’s journey is a shining example of how determination, strategic acumen, and expertise can converge to achieve exceptional outcomes. With such achievements already in its arsenal, the future looks even brighter as Swell Seed continues its ascent toward unprecedented success.

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