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411% INCREASE IN ORGANIC TRAFFIC

Pacific Northwest Decks is a leading provider of custom decking solutions in the Pacific Northwest. Specializing in high-quality craftsmanship and innovative outdoor living spaces, the company sought to expand its online reach and increase customer inquiries through digital marketing.
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THE PROBLEM

Before implementing a digital marketing strategy, Pacific Northwest Decks faced challenges in achieving online visibility. The company’s low search engine rankings resulted in limited customer inquiries and low online conversions. Without an effective SEO and paid advertising strategy, reaching potential customers remained a persistent challenge.

THE SOLUTION

Solutions Implemented

To address these challenges, a comprehensive digital marketing strategy was executed, incorporating SEO, content marketing, technical optimizations, and Google Ads enhancements.

SEO Optimization

  • Conducted in-depth keyword research to align content with user search intent.
  • Optimized meta tags, headings, and internal linking structures to improve search engine rankings.
  • Implemented link-building initiatives to enhance domain authority and credibility.

Content Marketing

  • Developed high-quality blog posts and service pages targeting industry-specific and local keywords.
  • Created informative guides and engaging visual content to boost user engagement and time on site.

Technical SEO Enhancements

  • Improved website speed and mobile responsiveness to enhance user experience.
  • Resolved technical issues, including broken links and duplicate content, to improve site health.

Google Ads Optimization

  • Refined keyword targeting and ad copy to increase Click-Through Rates (CTR).
  • Adjusted bidding strategies to lower Cost Per Click (CPC) and maximize return on investment.
  • Launched retargeting campaigns to engage past visitors and improve conversion rates.

THE RESULTS

Results & Impact

Following the implementation of these strategies, Pacific Northwest Decks experienced substantial improvements in digital performance.

Overall Organic Traffic Growth

  • Website traffic surged by over 285% year-over-year, reflecting significant growth.
  • Monthly organic sessions consistently increased, positioning the company as a top competitor in search rankings.

SEO Performance

  • A significant increase in the number of pages ranking in the top 10 search results.
  • Rankings for positions 4-10 and 11-20 improved steadily, enhancing brand visibility.
  • Despite major Google Core Algorithm Updates, the company maintained a steady increase in rankings and visibility.

Google Ads Performance

  • Ad impressions increased by 21.6%, driving greater brand exposure.
  • Clicks rose by 20.93%, with CTR stabilizing at 9%.
  • CPC decreased by 17.95%, making paid search campaigns more cost-efficient.
  • While conversions fluctuated, improved targeting and efficiency led to a reduction in overall CPA.
Results timeframe: May 2024 – Sept 2024

Testimonials

People love working with Enleaf

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Enleaf's contribution to our seo services has brought about a significant transformation in a short span of time, considering the scale of our business. This has not only led to great profits but also provided us with the brand awareness, brand integrity, and channel share we have been striving for. We are extremely pleased with the partnership and its outcomes.
Doug T
Doug TruittHead of Commercial - Roami
I can’t even imagine anyone else doing what Enleaf has done. They constantly think of ways to innovate and drive traffic to our website for direct bookings. We would not be where we are today without Enleaf. Our Google SEO and Google Advertising strategies have helped grow our business because everything is so streamlined to relay information to potential users and guests.
Stacey Armstrong
Stacey Armstrong NW Hosting - Co-Founder
"When we first came to Enleaf, we told them we didn't care what they did or how you did it as long as the results were there, and time and time again, month after month, they have delivered. That's something that not everyone can do. Enleaf has proven that it can do great work. Time and time again, month over month."
John Lock
John LockJohn Lock - Director of Marketing - Credit Card Counseling Society
"Before picking a website I researched many companies some big ones far a way, and companies locally, eventually after reviewing about 8 companies I chose Enleaf. I wanted to choose local first because I didn't want to talk to someone on the phone far away that I may never get a hold after work completed, plus I prefer person to person contacts. The other reasons for Enleaf was quality of wok already done, reviews, and price. After meeting with Adam Chronister the professionalism of him and his team was also impressive. Note the customer support during my whole process has been great. Choose Enleaf above all the rest!"
Farren Hauck
Farren Hauck – Enviro Consulting - OwnerEnviro Consulting - Owner
"Had the pleasure of working with Enleaf on our Boards Web Site, not only were they quick to respond to my needs, they did an excellent job of outlining all the steps needed in order to accomplish what I was looking for. So many times in this industry I have found players who do not respond to email questions and would never in a million years actually talk to you on the phone or meet in person. Adam from Enleaf does both and provides people like me (a real novice) with all of the information needed to make informed choices. We have a great web site that has exceeded our expectations and Adam has continued to make suggestions that continue to improve what we have. I would and have recommended Enleaf to anyone that is seeking their services!"
Stephen Prince
Stephen PrinceNorthwest Card Association - EVP Relationship Management
"I appreciate Enleaf and their services!! I totally recommend them!! I had been working on a project, not getting anywhere productive. After a short consult I was able to define my processes and get my business moving forward on the most efficient and wise path. Again, thank you Enleaf!! I will continue to utilize your services and recommend you."
Bruno French
Bruno FrenchInland Northwest Flooring Professionals - Owner
"Looking for a programmer who is up-to-date on the latest and greatest can be a challenge. Enleaf did a great job getting our clients up to speed with their websites. I would recommend them. They are good and reasonable. I will use them again. "
Michelle Manire
Michelle ManirePinnacle Advertising
"My husband says if anyone can put up with me while I am working on a project (and my attention to detail) that they deserve a medal. Enleaf was extreme professional. I would give them the HIGHEST recommendation of all the web designers I have worked with during the past ten years."
Lucy Macedo
Lucy Macedo Strad Films - Producer
"We needed to find a developer who had experience with the Magento platform. Enleaf came highly regarded as the agency for the job. We hit it off from the first conversation we had! Adam took on a 5 month SEO project for us and boy, has it ever payed off! He was able to work within my budget and even teach me how to do this stuff on my own. Not many people are willing to take on work and teach their talents at the same time. If you ever need any development, SEO, etc. be sure to give Enleaf a call… they are really good and pleasant to work with. Thanks again Enleaf!"
J Thomas
Jeff ThomasGreat Pacific Packaging Systems
Adam and his crew were great to work with. They listened to what we wanted and delivered exactly what we asked for. We felt like the contact between the Enleaf team and our company was perfect and like Enleaf really listened to what it was we were hoping to accomplish. Beyond all that, their team continues to be a point of contact and always there for any questions we have. We couldn't be happier.
Caleb Hegg
Caleb HeggDirector TorahResource Institute
We hired Enleaf to do an SEO audit of our website. In a little over one week, they came back with a 49-page report highlighting on-site issues and provided recommendations that my team could quickly act on. Adam and their team have been helpful throughout the post-audit process, and I look forward to working with Adam and his team again.
Shonak Patel
Shonak PatelVP of Growth & Operations - Testive
I don't recommend people a lot online, but Adam and the team at Enleaf are Grade A professional digital marketers. They got the talent, ideas, and skills to make online marketing work for anybody.
Craig Rhode
Craig Rhode Jr.Owner / Fresh New Idea
"We are getting crazy busy, so we are feeling it already! This is fantastic!"
Kachera Cottrell
Kachera Cottrell Aaron’s Garage Door Company - Owner
"Our customers are saying they are finding us everywhere. I even have some of them asking who my SEO agency is. Whatever you guys are doing, keep it up."
Joel Bordeaux
Joel Bordeaux – Global CBD - FounderPresident - Global CBD
“Adam works with me on a project and the results have been great. Of course, it takes a few months before things start really picking up, that's just how SEO is built, but we see a noticeable difference in our organic traffic since working with them.”
Emmanuelle Daigle
Emmanuelle Daigle – Luxury Coaching Marketing StrategistMarketing Strategist - Escuminac
"We started working with Enleaf in Dec 2017 on our Search Engine Marketing and Adwords campaigns. We saw an almost instant improvement in our conversions, click through rate, and cost per acquisition. We added Search Engine Optimisation work with Enleaf in February 2018 and have really started to see amazing gains in these areas as well. Year over year and month over month, our comparisons and results are off the charts."
Whitney Aguilar
Whitney Aguilar – Academic Entertainment - Sale & MarketingAcademic Entertainment, Inc.
"This looks great, and we can see the relevance of Google already!... Looks like we are on the right track.
Dana Fuller
Dana Fuller Operations Manager
“Adam works with me on a project and the results have been great. Of course, it takes a few months before things start really picking up, that's just how SEO is built, but we see a noticeable difference in our organic traffic since working with them”
Emmanuelle Daigle – Luxury Coaching Marketing Strategist
Emmanuelle Daigle – Luxury Coaching Marketing Strategist
"We are getting crazy busy, so we are feeling it already! This is fantastic!"
Kachera Cottrell – Aaron’s Garage Door Company - Owner
Kachera Cottrell – Aaron’s Garage Door Company - Owner
"We have been seeing a noticeable uptick in lead forms from folks that are finding us purely through a Google search. What you guys are doing is working - thank you so much!!"
Kim Clary – Odyssey Teams - Director of Client Success
Kim Clary – Odyssey Teams - Director of Client Success
"After doing quite bit of research I concluded that 8 out of 10 digital marketing companies are charlatans. Asking basic questions to others companies before Enleaf often yielded a simple "yes we will do that" or deer in the headlights on some basic things that a layman like me could google and find out.

Enleaf had answers for everything and furthermore, educated me on the nuance of the topics such as where the conventional wisdom is wrong, where it is right, and where is shades of right. Think of it as a "yes, that is correct...but" kind of thing. It is that deep understanding that is required to do this job.

I was very pleased with the work product and responsiveness. Of course the main concern is that you pay someone for something "creative" and they hand you a pile of garbage that is harder to fix than start over and leave with your money. I quickly realized based on progress reports I was being shown, that this would not be the case with Enleaf. I watched the website grow from an idea to a fleshed out completed product and it exceeded my own vision which I had feared may have been too ambitious. They made it happen."
Richard King – Filter Professor - VP of Sales
Richard King – Filter Professor - VP of Sales
"Thank you and your team for all your help. I do appreciate your professionalism and patience. You told me Enleaf could do its part in making Avalon Counseling a significant factor in this area. You did and more."
Lonnie M. Stapp – Gray Matter Counseling - MS, LCPC, DE, Ph.D., LLC
Lonnie M. Stapp – Gray Matter Counseling - MS, LCPC, DE, Ph.D., LLC
"I am very happy with the website design that Enleaf completed.

It was a complete redesign for my art work.

Adam's communication skills are excellent and technical knowledge are first rate. The training videos he provided will be very helpful in the future as I move forward with editing the website myself. I highly recommend Enleaf."
Steve Baird – Artist
Steve Baird – Artist
"had a great experience building our website and webstore. Very open to input and giving us options to look at through out the process. We are very happy with the finished product. We would recommend them highly."
Jeremiah Stevens – Consult A Naturopath - ND
Jeremiah Stevens – Consult A Naturopath - ND
"Before picking a website I researched many companies some big ones far a way, and companies locally, eventually after reviewing about 8 companies I chose Enleaf. I wanted to choose local first because I didn't want to talk to someone on the phone far away that I may never get a hold after work completed, plus I prefer person to person contacts. The other reasons for Enleaf was quality of wok already done, reviews, and price. After meeting with Adam Chronister the professionalism of him and his team was also impressive. Note the customer support during my whole process has been great. Choose Enleaf above all the rest!"
Farren Hauck – Enviro Consulting - Owner
Farren Hauck – Enviro Consulting - Owner
"Enleaf built my personal website and I'm very happy with it. Really enjoyed working with Adam, a skilled designer who offers an excellent service."
Ian Leslie – Author of Curious & Born Liars
Ian Leslie – Author of Curious & Born Liars
"Our customers are saying they are finding us everywhere. I even have some of them asking who my SEO agency is. Whatever you guys are doing keep it up."
Joel Bordeaux – Global CBD - Founder
Joel Bordeaux – Global CBD - Founder
"Working with Enleaf, on both small client accounts as well as larger ones, has always been a smooth, unified process. They are quick to answer questions, excellent at providing recommendations, and ensure their monthly reporting reflects their efforts in an easy to digest format for the marketing agency and client alike. "
Valerie King – MD Integrated Marketing, Inc. - Vice President of Client Relations
Valerie King – MD Integrated Marketing, Inc. - Vice President of Client Relations
"We started working with Enleaf in Dec 2017 on our Search Engine Marketing and Adwords campaigns. We saw an almost instant improvement in our conversions, click through rate, and cost per acquisition. We added Search Engine Optimisation work with Enleaf in February 2018 and have really started to see amazing gains in these areas as well. Year over year and month over month, our comparisons and results are off the charts. It's been just a few short months, and we are very satisfied with our results. We're seeing our company page show up on Page 1 of Googles search results. We're getting thousands of dollars of traffic to our website "for free" through organic marketing with Enleaf and they're also helping us learn how to write our blog post on our own better. Making our entire marketing machine work in a more cohesive and planned manner. Our overall sales are up 8% over last year. A lot of this, we feel is because of Enleaf."
Whitney Aguilar – Academic Entertainment - Sale & Marketing
Whitney Aguilar – Academic Entertainment - Sale & Marketing
"We were looking for SEO in Spokane and after a pretty bad experience with one vendor we moved on to Enleaf. We could not be more thrilled with the results. They not only showed us where the other vendor went wrong but got us on course to double our site traffic and leads."
Steve Nash – Illiman Inc - CEO
Steve Nash – Illiman Inc - CEO
"Had the pleasure of working with Enleaf on our Boards Web Site, not only were they quick to respond to my needs, they did an excellent job of outlining all the steps needed in order to accomplish what I was looking for. So many times in this industry I have found players who do not respond to email questions and would never in a million years actually talk to you on the phone or meet in person. Adam from Enleaf does both and provides people like me (a real novice) with all of the information needed to make informed choices. We have a great web site that has exceeded our expectations and Adam has continued to make suggestions that continue to improve what we have. I would and have recommended Enleaf to anyone that is seeking their services!"
Stephen Prince – Northwest Card Association - EVP Relationship Management
Stephen Prince – Northwest Card Association - EVP Relationship Management
"We hired Enleaf about a year ago to redesign our Spokane business website. We are very delighted at how that turned out, and he has been managing our SEO ever since. I recommend him every chance I get. He does quality work at a very fair price."
Daniel Weitzel – Solid Rock Security - Owner
Daniel Weitzel – Solid Rock Security - Owner
"We needed to find a developer who had experience with the Magento platform. Enleaf came highly regarded as the agency for the job. We hit it off from the first conversation we had! Adam took on a 5 month SEO project for us and boy, has it ever payed off! He was able to work within my budget and even teach me how to do this stuff on my own. Not many people are willing to take on work and teach their talents at the same time. If you ever need any development, SEO, etc. be sure to give Enleaf a call… they are really good and pleasant to work with. Thanks again Enleaf!"
Jeff Thomas – Great Pacific Packaging Systems - Sales and Marketing
Jeff Thomas – Great Pacific Packaging Systems - Sales and Marketing
"Enleaf was very easy to work with. They were fast efficient and our final product was an amazing web page for our new Rugby team. In addition to the web page they were able to produce Team Business cards on a 48 hr turnover! What perfect experience. Thanks Enleaf"
Tina Stovern – North Idaho Highlanders - Promotional Administrator
Tina Stovern – North Idaho Highlanders - Promotional Administrator
"I appreciate Enleaf and their services!! I totally recommend them!! I had been working on a project, not getting anywhere productive. After a short consult I was able to define my processes and get my business moving forward on the most efficient and wise path. Again, thank you Enleaf!! I will continue to utilize your services and recommend you."
Bruno French – Inland Northwest Flooring Professionals - Owner
Bruno French – Inland Northwest Flooring Professionals - Owner
"Looking for a programmer who is up-to-date on the latest and greatest can be a challenge. Enleaf did a great job getting our clients up to speed with their websites. I would recommend them. They are good and reasonable. I will use them again. "
Michelle Manire – Pinnacle Advertising - Founder
Michelle Manire – Pinnacle Advertising - Founder
"My husband says if anyone can put up with me while I am working on a project (and my attention to detail) that they deserve a medal. Enleaf was extreme professional. I would give them the HIGHEST recommendation of all the web designers I have worked with during the past ten years."
Lucy Macedo – Strad Films - Producer
Lucy Macedo – Strad Films - Producer
"Adam works with me on a project and the results have been great. Of course, it takes a few months before things start really picking up, that's just how SEO is built, but we see a noticeable difference in our organic traffic since working with them"
Emmanuelle Daigle – Luxury Coaching Marketing Strategist
Emmanuelle Daigle – Luxury Coaching Marketing Strategist
"We are getting crazy busy, so we are feeling it already! This is fantastic!"
Kachera Cottrell – Aaron’s Garage Door Company - Owner
Kachera Cottrell – Aaron’s Garage Door Company - Owner
comma

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