INCREASED WEBSITE RANKINGS BY 65% AND ORGANIC TRAFFIC BY 98%

The Credit Counselling Society is a non-profit organization that has been accredited as a charity. Since its establishment in 1996, it has provided assistance to more than 900,000 Canadians by offering credit counselling and education services. The organization’s primary goal is to help, educate, and provide hope to Canadians to help them achieve financial well-being. It offers various services such as free credit counselling, affordable debt solutions, and educational resources.

THE PROBLEM

When the Credit Card Counseling Society initially reached out to Enleaf, they were experiencing a rapid decline in valuable website traffic. They sought someone who could promptly take action to address this issue and prevent further traffic loss.

THE SOLUTION

After conducting a comprehensive website audit, Enleaf identified the significant traffic loss root cause as the previous website redesign carried out before Enleaf’s involvement. Further complicating the matter were the implementations made by a different SEO agency after the redesign. Enleaf took action by developing a multi-tiered technical SEO mitigation plan and a meticulously planned content marketing and link acquisition strategy.

THE RESULTS

Within six months of partnering with Enleaf for SEO, Credit Card Counseling Society saw a total reversal of their traffic and went from month-over-month traffic loss to a month-over-month gain starting in month seven of their campaign.

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